I am super excited to share a fun interview I did with Stephanie from LuLus.com. As you know, LuLu*s has been a sponsor of Kirstin Marie for quite a while, and I feel so incredibly lucky to work with such a great company. I always like to get to know companies that I enjoy shopping from. After really getting to know LuLu*s, there’s not another place I want to shop! One of the biggest things Scott & I like to do is benefit local and/or family businesses, and LuLu*s is one of them. Check out the interview below, and enjoy getting to know a little more about LuLus.com!
~Welcome Stephanie! Could you introduce yourself a bit?
Hi! My name is Stephanie Gaito and I am the Blog Relations Manager for Lulus.com
! I handle sponsorships and affiliations with all the lovely fashion bloggers such as yourself! I love my job because I have been an avid blog reader for years, gaining inspiration and ideas through other’s outfit posts. Fashion is a true art form that starts in the streets and blogs are the perfect vehicle! I am so glad that they are taken seriously throughout the fashion industry now.
started as a mother-daughter team, in a small local spot here in
. They quickly grew popularity in town, moved to a bigger location and eventually tried selling online. It was such a hit that they began selling online exclusively several years back.
~Where did the name LuLu*s originate?
LuLu was one of our founders nicknames. It stuck throughout the years!
~I love that LuLu*s sprouted from a mother-daughter team & grew into what it is today. What advice would you give to an aspiring business &/or e-commerce owner who is just starting out?
Throughout all of the changes and growth LuLu*s
has remained a family environment that sticks to its beliefs. We work hard and stay true to the original vision which was to provide great customer service and lower prices than our competitors. We believe in providing the best and most personalized service, regardless of how big the company gets. I would recommend always following your vision and always putting your customers/clients first.
~How do you choose all of the fabulous fashion that LuLu*s has to offer?
We have several amazing buyers who literally scour the world for cute and affordable merchandise. We have been lucky enough to partner up with independent designers and fabulous name brands to curate a great selection of fashion forward pieces!
~What is your current favorite item on LuLus.com? Why?
~What makes LuLu*s different & sets it apart from all of the other sites out there?
As I mentioned, LuLu*s
takes service very seriously and our customers are our number one priority. We go out of our way to make sure that each customer has a happy experience while shopping with us. We use crowd sourcing to find out exactly what they want and always listen to feedback. We are determined to keep prices affordable by ensuring that the markup is low.
~What or who are a few of your fashion inspirations?
I have been inspired by the 1970’s since I can remember. I love the long hair, beads and boho silhouettes. Early 1970’s glam rock is a huge inspiration as well. I love a dark color palette and although I am the silliest and most upbeat person, wearing black makes me feel the most put together and chic! My current blogger inspirations include Madeline of JeanGreige
and Severine of The Clothed Chameleon
. I love their edgy and dark looks!
~What current trends are you loving?
Always a fan of the figure flattering high-waist (hello, 1970s!), I am super excited to see lots of these choices available in both shorts and denim. I love print mixing as well. Brocades, stripes, polka dots and more all have a place in my heart. Also, I really enjoyed seeing pops of neon against a neutral color palette and tons of oxblood red for Fall!